Introducing the next generation of Transitions Signature® lenses-the best overall photochromic* NEW STYLE COLORS WITH GEN 8. Contact us about co-branding this flyer with your practice logo & custom message. Why is protecting your eyes from harmful UV radiation important? Graphite green. Not only is this lens technology a valuable tool for your patients, but it can provide a great source of growth for your practice. DISCOVER THE FREE MARKETING RESOURCES TO PROMOTE THE NEW STYLE COLORS COLLECTION WITH THE GEN 8 TECHNOLOGY. Our patients trust our advice, and seeing that we actively are using the lenses we recommend to them speaks loudly to the confidence we have in the quality of the product. What Colors do Transitions® Signature® GEN 8™ Come In. Light Under Control is a trademark of Transitions Optical Ltd. GEN 8 is a trademark of Transitions Optical Ltd. ©2020 Transitions Optical Ltd. Drivewear is a registered trademark of Younger Mfg. All colors can be applied to either gray or brown Transitions XTRActivelenses. Frame purchase required for both pairs. Transitions® Signature® GEN 8™ lenses feature new technology that delivers all of the great protection that Transitions® lenses are known for, but now with a few key differences. Dr. D unboxes her new Transitions Gen 8 Colors. Pick your color, choose your style. Transitions Signature GEN 8 lenses block 100% UVA and UVB rays and block at least 20% of harmful blue light indoors and over 87% of harmful blue light outdoors. The most popular one, and the one that is most often cited when talking about photochromic lenses, is Transitions Optical.. Emerald. Right now, patients can choose to get their lenses in either gray or brown with expanded color availability, including Graphite Green and Style Colors, coming in 2020. Essilor has invested heavily in promoting the offer through national advertising and search engine optimization to help drive patients to participating practices and give ECPs an opportunity to get more of their patients in this technology. 2 CR607 products fade back to clear 2 minutes faster. Claim is based on tests across materials on grey lenses, being the most popular color, achieving 18% transmission @ 23°C. Restrictions apply. **Valid from July 10 (or enrollment date, whichever is later) through December 31, 2019. customerservicecanada@transitions.com, 1 Source: Transitions Optical life 360 live wearers testing in US, France, China (IFOP 2016/2017) - N=117 glasses wearers. TRANSITIONS ® SIGNATURE ® GEN 8 ™ LENSES; NEW STYLE COLORS WITH GEN 8; Blue Light; Transitions Academy Graphite Green, Gray or Brown. Claim is based on tests across materials on grey lenses, being the most popular color, achieving 18% transmission @ 23°C. Dr. Chinn believes there are three key components ECPs should understand in order to grow their practice using Transitions lenses. Graphite Green, Gray or Brown. Allied Health In the exam room, I try to gear my conversations towards gaining insight about my patients’ daily lives and how they use their eyes. *Equal to or of lesser value than the Qualifying First Pair. There is no magical “script” per say, when it comes to how I introduce and educate my patients about Transitions lenses because I tailor every conversation differently depending on the patient and their needs. *Based on achieving the highest weighted composite score among main everydayphotochromic lenses across measurements of key photochromic performanceattributes weighted by their relative importance to consumers. Privacy Most photochromic lenses also need exposure to UV light in order to activate and UV light is largely blocked by car windscreens. Policy, Read our In the end, the most effective aide in helping patients feel confident purchasing Transitions lenses, is that my staff and I wear the lenses and are well educated on the product. Claim is based on tests across materials on grey lenses, being the most popular color, achieving 18% transmission @ 23°C. Bonus Pair must be of equal or lesser value. Resources, Eyecare Tools Transitions ® Signature ® GEN 8™ lenses block at least 20% of harmful blue light* indoors and over 87% of harmful blue light* outdoors. TRANSITION SIGNATURE LENSES ALSO AVAILABLE IN A CHOICE OF VIBRANT STYLE COLORS. employers. CR607 products activate to a category 3 darkness 15% faster. There are many brands of photochromic lenses available in America. With Transitions Signature GEN 8 lenses, we can show our patients faster activation, fade back, and lenses that are fully clear indoors. Transitions Optical Gen 8 Lenses TV Spot, 'A Good Feeling: Four New Style Colors' Song by Pigeon John. The benefits of Transitions lenses can be broken into two components, one being your patients, and the other being your practice. Instead of describing Transitions lenses as lenses that “turn dark when you walk outdoors, and clear when you walk indoors,” I show and provide an example for patients using my own lenses, which subsequently allows me to discuss the added benefits of eyewear customization using various color options available and matching them with different kinds of frame styles. • Shows availability of Transitions® XTRActive®style mirrors in any of the six colors: Gold, Silver Shadow, Pink, Red, Green and Blue. Photochromic performance and polarization are influenced by temperature, UV exposure and lens material. The consumer brochures show the benefits of each product in the Transitions® family of products and can be displayed in your practice. COLORS. Transitions Signature GEN 8 Lenses allow us to counter the age-old complaint of Transitions lenses not fading back quickly enough, or leaving a residual tint indoors. I just got my new Transitions Gen 8 lenses and I wanted you to come along as I test them out! As a young optometrist, leading by example by wearing these lenses myself gives younger patients an opportunity to relate to me. While both colors of transition lenses ultimately accomplish the same thing, there are some differences worth noting between transition brown vs grey.. Photochromic lenses are a special type of lens that starts out clear and turn dark in the bright sunlight. 4 CR607 products fade back to clear 2 minutes faster. Antonio works in Client Marketing at CovalentCareers. Essilor 2 Source: Wearer's test involving self-declaration of frequency of experiencing eye sensitivity to light (always/sometimes/never); consumer test 2016-2017; N=428 clear lens wearers US/FR/CH. Read how these ODs have incorporated Transitions lenses into their practice. In addition to progressive lens wearers, the offer can be a useful tool to help attract those single vision patients who notoriously are more likely to try their luck online or at a retailer, helping you keep sales in house and improve capture rate. Learn more about the science behind Transitions lenses. 5. and Calculators. Thank you to our eyecare sponsors 1 Transitions® Signature® GEN 8™ lenses activate to a category 3 darkness up to 30% faster than Transitions® Signature® lenses Disclaimer: CR607 products activate to a category 3 darkness 15% faster. New Technology New Frontier of Performance Introducing the next generation of Transitions Signature® lenses-the best overall photochromic*. Style Mirrors: Gold, Silver Shadow, Pink, Red, Green, … Transitions lenses are photochromic lenses that block 100% of harmful UVA and UVB rays. Not just grey-green or brown, Transitions® Signature® GEN 8™ makes it easy to pick your color and create your style! Available inTransitions Signature GEN 8Q2 2020TRANSITIONS®LIGHT INTELLIGENT LENSES™ The Advantages of Photochromic Lenses. Once, glass lenses were your only material choice and grey lenses the only color. The most popular brand today is Transitions, but photochromic lenses are made by … With competition greater than ever before, the Essilor Next GEN Offer can give patients the perfect opportunity to experience this superior lens technology, while giving the independent ECP the opportunity to not only recommend a product that will benefit the ocular health of their patients, but also help increase practice revenue. They both include the same tint options (gray and brown), UV protection for your eyes, anti-glare and anti-scratching coatings, as well as the obvious light-adjusting technologies. I usually introduce Transitions lenses by re-affirming some of the complaints or visual needs the patient may have discussed earlier like light sensitivity, glare, or spending ample time outdoors or on electronic devices, and then by offering Transitions lenses a solution. I describe how Transitions act as an extra layer of protection to reduce exposure to harmful UV radiation outdoors and harmful blue light. First and foremost, Transitions lenses function to provide ocular health benefits for our patients. Qualifying Pair can be any Transitions with Crizal and must include Varilux X Series or any Essilor Single Vision lens only. This is the only lens type Transition™ offers that has the mirror color lens options. These are perfect opportunities to get a discussion going and offer these lenses as a solution to protect their children’s eyes during their critical growth and development period. . Verres Transitions ® Signature ® GEN 8 ™ NOUVEAU STYLE COLORS AVEC GEN 8; CONTENU GÉNÉRATIONNEL; LUMIÈRE BLEUE; Transitions Academy Photochromic lenses due to its properties are part of the UV sun protection lenses. Fully clear indoors, even darker outdoors. Offering superior products and lens technology can help generate increased practice revenue and growth through optical sales and capture rate. Many people routinely take precautions to protect their skin against UV rays: but are unaware of the need to protect their eyes against UV damage. *“Harmful Blue Light” is calculated between 380 nm and 460 nm, across materials and colors. For middle-aged patients, when I show them my lenses, it positively reinforces the benefits of Transitions lenses. Transitions® Signature® GEN 8™ Lenses, the best overall photochromic lenses1: 1 Based on achieving the highest weighted composite score among main everyday photochromic lenses across measurements of key photochromic performance attributes weighted by their relative importance to consumers. With the newest generation of Transitions Signature GEN 8 Lenses ECPs have a great opportunity to inform all age groups of the value these lenses provide. *Disclaimer: “harmful blue light” is calculated between 380 nm and 460 nm, across materials and colors. I’m then able to determine the best way to educate them on how their eyes are being affected throughout the day. Introducing the Essilor Next Gen Offer with … Getting More Patients Into Transitions® Signature® GEN 8™ Lenses with the Essilor Next GEN Offer Looking to find the best glasses, sunglasses and lenses? One potential barrier to entry for patients might be uncertainty surrounding whether or not they might like Transitions lenses if they have never worn them before. Most notable in the differences between transition brown vs grey are the contrast, darkness, and color compatibility. But the key points I always address are that Transitions lenses provide convenience, comfort, and protection all in one pair of lenses that you can customize to any frame and style. + Other videos - Horizontal format - no sound, Click here to go Back Transitions.com home page, Click here to download the Transitions Signature Gen 8 marketing resources, Click here to download the NEW STYLE COLORS WITH GEN 8 marketing resources. COLOR. Transitions Signature lenses are now available in a choice of 4 vibrant new style colors for you to personalize any frame and express your style. Amethyst. Available by contacting our Customer Service Experience representative at 1-877-254-2590.or Transitions Signature GEN 8 Lenses and the ability to customize them with different color, style, and frame options can provide opportunities to offer these lenses to our millennial and Gen Z patients who are always searching for ways to be unique and to purchase products that not only benefit their well-being, but also speak loudly of their personality. Team! 3 CR607 products activate to a category 3 darkness 15% faster. This article was written in partnership with Essilor, a proud supporter of new graduate optometrists and CovalentCareers. Here you'll find logos, images, infographics, brochures and more. Transitions lenses and photochromic lenses have similar primary features. I prescribe Transitions lenses as a treatment for the eyes that they never knew they needed. Display this in your Transitions® lenses table mat to illustrate the new frontier of performance offered by Transitions® Signature® GEN 8™ lenses. Sapphire. Return to clear faster than ever before. Many ECPs and independent practice owners have enjoyed great success in offering and recommending Transitions lenses in their practices and to their patients. Transitions Gen 8 lenses also get darker than Transitions Signature 7 lenses, providing even better protection from the sun's harmful UV rays. Providing education, mentorship, and job Co. Photochromic performance and polarization are influenced by temperature, UV exposure and lens material. Parents may not be aware of how harmful UV radiation can be to children, or they may be asking us about blue light exposure, especially now that children are spending an increasing amount of time on digital devices. and Johnson & Johnson Vision. 3 CR607 products activate to a category 3 darkness 15% faster. Submissions should come only from the actors themselves, their parent/legal guardian or casting agency. Transitions® Light Intelligent Color Changing Lenses automatically adapt to changing light-darken when outdoors and return to clear when indoors! From Olive Green to Copper to Brown. Transitions Style Colors NEW. Gray, Brown or Graphite Green Get adaptive lenses and designer sunglasses for UV protection from Transitions. With the Essilor Next GEN Offer, patients that purchase Transitions® Signature® GEN 8™ with any Crizal® No-Glare lenses on  select Essilor® designs, can receive a Bonus Pair of clear, qualifying lenses for free.**. Marketing Assets. Send your hi-resolution logo and/or text to arnaud.rajchenbach@transitions.com. Transitions Signature GEN 8 lenses activate 3 times faster 3 and are 3 minutes faster to fade back to clear 4 than Transitions® Signature® VII lenses. They of course come in three iconic colors (gray, brown, graphite green), but you also have the option of mirrored colors (gold, silver shadow, pink, red, green, and blue). Enjoy the same great benefits of Transitions lenses; Enhance style and customization; Transitions Signature lenses style colors feature four new colors – sapphire, amethyst, amber, and emerald [1] *Transitions ® lenses block 20% to 36% of Harmful Blue Light indoors excluding CR607 Transitions ® Signature™ VII products which block 14% to 19%. Doctors like Jennifer Chinn, OD who works with Transitions Optical® as an advocate for Transitions lenses and is part of Essilor Experts™ finds great opportunity in recommending this lens technology, particularly with her young patient demographic. 3605 Fifth Ave Transitions Style Colors feature exclusive Chromea7 ™ technology and are extra fast to fade back from dark outside to clear indoors. As eyecare professionals (ECPs) look to offer patients the best in lens technology and an unmatched visual experience, Transitions® Signature® GEN 8™ lenses have upped the ante when it comes to light-intelligent lens options. ® GEN 8 ™ 1.50 Standard Index Single Vision een y n o SFSV 1.50 E ® e t Amber ald e * Available in Transitions Signature GEN 8 Q4 2019! Please include at least one social/website link containing a recent photo of the actor. In this modern world of constantly changing light, the relationship between light and our eyes has never been more relevant. 9 out of 10 people declare they are sensitive to light. NEW. Discover Transitions Optical photochromic lenses and glasses. Brown vs. Grey Transitions Lenses. They offer a convenient way to protect your eyes outdoors from UV rays and bright light without having to carry around a pair of sunglasses. In overcast or low-light conditions, the lens is an olive-green color, which provides higher contrast ; While driving in bright, sunny conditions, the lens changes to a copper color to provide good traffic signal recognition, depth perception, and … Transitions Signature Gen 8 is available in grey, brown and graphite green but soon you’ll have even more color options. These lenses have been around for a decade or more, and they offer the convenience of sunglasses without having to wear them over your prescription glasses or having to constantly switch between the two. Transitions® provides the best visual performance-day or night-indoors and out. Claim is based on tests across materials on grey lenses, being the most popular colour, achieving 18% transmission @ 23°C. Get darker outdoors and activate to a category 3 darkness 30% faster than Transitions Signature  lenses. * Transitions Signature Gen 8 lenses activate to a category 3 darkness up to 30% faster than Transitions Signature lenses. reviews on Google. Transitions® Signature® GEN 8™ lenses fade back to clear up to 3 minutes faster than Transitions® Signature®  lenses. Transitions lenses block 100% of harmful UVA and UVB rays, offer protection against Harmful Blue Light*, and can provide patients with a more comfortable viewing experience in light changing environments. But Transitions Adaptive lenses have three additional, premium features. Transitions' new Gen 8 changes from dark to light faster than the previous Signature 7 and now they do it in fun colors! Better visual experiences for patients lead to greater satisfaction and word of mouth referrals. Dr. Jennifer Chinn talks Transitions Signature GEN 8 Lenses including everything you need to know about the latest in photochromic technology. *Disclaimer: Iconic colors block over 87% outdoors, Style Colors block over 77% outdoors - "Harmful blue … His passions are everything and anything digital media. Call Us: +1 858-246-7066. This time she's revealing the NEW Style Colors options on the Signature® line. Brown. Available in Transitions Signature GEN 8 Q1 2020 ††For Varilux S, at fitting height less than 17mm, ADD power is up to +3.50 TRANSITIONS® LIGHT INTELLIGENT LENSES… Claim is based on tests across materials on grey lenses, being the most popular colour, fading back to 70% transmission @ 23°C. Newer lens designs are polarised and/or activate while driving but these are not fully photochromic and do not fade to clear for indoors/night time use. Amber. 2. The result of years of research and in-depth scientific studies, Transitions ® Signature ® GEN 8 ™ is the first light intelligent photochromic lens with a revolutionary nano-composite technology that pushes photochromic performance and offers optimum vision, comfort and protection all day long. Transitions Signature GEN 8 photochromic lenses are available in all HOYA anti-reflective coatings and treatments are also available via major vision plans. But today’s photochromic glasses come in many materials and an array of lens colors. ECPs can also benefit from second frame revenue and upgrade options. The detailed launch plan by lens material and HOYA design for Transitions Signature GEN 8 Gray and Brown lenses are available on hoyavision.us and from local Territory Sales Managers. Here I review the new Transitions Signature Gen 8 Lens! Style Colors: Amber, Emerald, Sapphire, and Amethyst. Transitions® Signature® GEN 8™ lenses block at least 20% of harmful blue light* indoors and over 87% of harmful blue light* outdoors. In addition, Transitions lenses can provide the most comfortable vision without glare or excess reflections causing them to squint. Claim is based on tests across materials on grey lenses, being the most popular color, fading back to 70% transmission @ 23°C. opportunities for healthcare professionals and scalable talent acquisition solutions for 5 Disclaimer: "harmful blue light" is calculated between 380 nm and 460 nm, across materials and colors. In the first quarter of 2020, Transitions will be adding what they call “style colors” including sapphire, amethyst, emerald and amber. Right now, patients can choose to get their lenses in either gray or brown with expanded color availability, including Graphite Green and Style Colors, coming in 2020. 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Mirror color lens options thank you to our eyecare sponsors Essilor and &!